2021 Women in Powersports Meeting powered by the MIC
at the
Women’s Motorcycle Festival and Conference
[ August 19-22, 2021 ]

Women's Motorcycle Conference Arlington, VA August 19-22, 2021We have two incredible speakers lined up to educate and inspire women in the powersports industry. Plus, the MIC will be talking about the state of the powersports industry and where we are headed.

  • Breeann Poland, Head Marketing & Communications- Americas, Global Brand Manager Continental GT Platform, will speak about bringing more women into motorsports one program at a time.
  • Sylvia Henderson, Co-Founder/CEO of  MindTeam Solutions Inc. and leadership consultant, will speak on The Ride Leader in You: How to BE a Leader in the Powersports Industry.

The Women in Powersports meeting will be held within walking distance of the WMF&C at the Crystal City Sports Pub. Breakfast will be served, and after the meeting you are invited to participate in a tour of the local area sponsored by our partners at StayArlington. In the afternoon, you’ll be about to register for the WMF&C and be on-site to welcome the Centennial Riders as they roll in from their cross-country ride.

The WIP schedule is as follows:

7:30 AM 8:00 AM Registration
8:00 AM 8:10 Alisa’s Welcome & Introduction
8:10 AM 8:55 Breakfast Buffet
8:45 9:00 Break
9:00 9:40 MIC Speaker
9:40 9:50 Break
9:50 10:30 Breeann Poland
10:30 10:40 Break
10:40 11:20 Sylvia Henderson
11:20 12:00 PM Alisa and StayArlington Closing

Tickets to the breakfast and professional development morning are $59, and we have a special rate for industry professional women with $50 off the ticket price for the conference. You can register for both at: www.eventbrite.com/e/137445496179/?discount=WIP.  WMT also has a special discounted hotel rate at the Crystal City Gateway Marriott, which you can take advantage of at https://www.marriott.com/events/start.mi?id=1615890062658&key=GRP.

Special Guests at the WMF&C Include Karen Davidson, Cris Commer-Simmons, influencers Anna Rigby and Laura Craft from the MotoTribe channel, and MAD Maps founder Jenny Lefferts.

We hope to see you there!

***FESTIVAL & CONFERENCE SCHEDULE***

THURSDAY, AUGUST 19, 2021 │ WELCOME DAY + RIDE IN

  • Women’s Industry Meeting & Breakfast powered by MIC
  • Conference attendees arrive
  • Cross-country Centennial Riders arrive
  • Welcome Reception for Cross Country Riders and Conference Attendees
  • 100 Years Past and Future Display
  • Centennial Ride Dinner and Completion Ceremony

8:00 AM set up
8:10 Alisa’s Intro
8:55 Breakfast Buffet
9:00 Alisa Itinerary and Break
9:40 MIC Speaker
9:50 Break
10:30 Bree Poland
10:40 Break
11:20 Sylvia Henderson
12:00 PM Alisa Close, Stay Arlington

Bree Poland, Head Marketing & Communications- Americas. Global Brand Manager Continental GT Platform

Breeann has spent her entire adult life working in the motorsports industry. With 14 of those years in the professional Road Racing paddock, working her way up from umbrella girl to team owner but the time she changed her direction in managing motorcycle events, Mc’ing events and then finding her home with Royal Enfield. Bree has been part of the small team dedicated to rebuilding the iconic Royal Enfield brand across North America and beyond. Bree splits her time between overseeing marketing and communications across North, South and Central america and most recently becoming the Global Brand Manager for the Continental GT Platform

FRIDAY, AUGUST 20, 2021 │GENERAL SESSION

  • Breakfast Buffet
  • General Session: Educational Seminars, Networking, and other Activities
  • Lunch Break
  • General Session: Educational Seminars, Networking, and other Activities
  • Friday Night Connection Session with fun and games

SATURDAY, AUGUST 21, 2021│OUTDOOR RIDE FESTIVAL + DEMO RIDES

  • Breakfast Buffet & Rider’s Meeting
  • Police Escorted Parade Ride and Fundraiser for Final Salute, Inc.
  • Outdoor Ride Festival
  • Demo Rides – Indian Motorcycle, Polaris Slingshot, and Harley-Davidson
  • Stage Presentations
  • Food Trucks
  • Fun!
  • Grand Finale Dinner Program

SUNDAY, AUGUST 22, 2021│OUTDOOR RIDE FESTIVAL + DEMO RIDES

  • Event’s Final Breakfast Buffet
  • Outdoor Ride Festival
  • Demo Rides – Indian Motorcycle, Polaris Slingshot, and Harley-Davidson
  • Stage Presentations
  • Food Trucks
  • Fun!

We have a $99/night group rate at the Marriott Crystal Gateway in Arlington for all registrants. When you register we’ll send you a link to our room block.

We have a group rate at the Marriott Crystal Gateway in Arlington for all registrants.

What’s NOT Included:

Accommodations, incidentals at the hotels, alcoholic beverages, gas, tips, tolls, and museum entry fees.

Book your hotel rooms now!

Crystal Gateway Marriott

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Or call Central Reservations at 1-800-228-9290 to book!


Women’s Motorcycle Festival & Conference Room Block Dates
  1. Start Date: Monday, August 16, 2021
  2. End Date: Wednesday, August 25, 2021
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Official Charity

Your registration fee includes a $10 donation to Final Salute, Inc.,
our event charity that supports homeless women veterans.

Learn more about Final Salute https://centennialride.com/final-salute-inc/

Your registration fee includes a $10 donation to Final Salute, Inc., our event charity that supports homeless women veterans.

REGISTER NOW

Space is limited to 300 due to Covid-19 restrictions so register today!

Do you have more questions you need answered before you can register? Be sure to check out our Event FAQ. Still confused? Email Office@WomensMotorcycleTours.com after reading the Event FAQ and we’ll get you sorted out!

Be sure to sign up for email updates because we’ll be adding more experiences and new ways to join and that’s where we’ll announce our live Q&A call-in sessions.